Launch Of The Clinique’s New Collection

Client
Year
2016
tags
R.S.V.P agency created the concept and organized the presentation of the new collection for the Play with Pop line of a famous cosmetics brand Clinique. The event took place in the loft of the project "Snob". The concept of the party based on the advertising campaign and video clip of a singer Zara Larsson, where she appears in four different looks, each matching colors of Play with Pop lipsticks. With the assistance of professional make-up artists and the brand’s expert Damian Garozzo guests of the party had an opportunity to try on the looks from the clip of the singer and to participate in the video shoot, which was broadcasted all around the loft.